Your future franchisees need to feel why your brand is different. Strong stories help them understand your culture, your people, and your value before the first call.
Through story-driven video content and multi-location filming, FranchiseFilming helped Fortidia bring AlphaGraphics and PostNet’s franchise journey to life—connecting emotionally with candidates and fueling their franchise development momentum.
At FranchiseFilming, we believe every franchise brand has stories worth telling—authentically, powerfully, and without the stress of managing a single shoot. Our mission is to help franchisors scale their recruitment, trust, and brand awareness through video storytelling that moves people to act.
Fortidia—home to AlphaGraphics and PostNet—is a global franchising powerhouse in the print, marketing, and logistics space. Despite their strong legacy, they faced a familiar challenge: Their story wasn’t being seen or felt by the next generation of franchise owners.
Fortidia’s biggest franchise development hurdles
FranchiseFilming designed a two-phase film campaign covering leadership, franchisees, and conference storytelling — all crafted to showcase Fortidia’s mission and brand community.
What We Delivered:
We began with Fortidia’s leadership to pinpoint stories that inspire: executives leaving corporate life, family entrepreneurs, and community-driven owners.
Two back-to-back film days in Denver captured interviews with leaders Bill McPherson, Ryan Farris, and Stephanie Johnson, plus immersive franchisee stories at AlphaGraphics and PostNet centers.
We delivered finished, ready-to-use videos within days — optimized for digital ads, social media, and Fortidia’s recruitment funnel.
“I like to work with people who are creative and innovative. If I’m going to ask you to encapsulate my brand, take me to market, and help me find people — you need to be a good marketer. And you’ve done it for yourself first and foremost. So kudos to you and your team.”
Region Executive Vice President at Fortidia
Most clients, like Fortidia, receive fully edited videos within 10 business days of filming.
Our VIP filming process is fully hands-off — you just show up.
Yes. We filmed both AlphaGraphics and PostNet under Fortidia’s umbrella seamlessly.
Every clip is crafted for emotion, credibility, and conversion.
Across your website, paid ads, social media, and franchise conference presentations.
Your future franchisees need to feel why your brand is different. Strong stories help them understand your culture, your people, and your value before the first call.
